How user journeys actually drive away customers and hurt your business
For years now, we’ve all had it beat into our heads that we need to build user journeys. …as a matter of fact, we’re told that we’re irresponsible if we don’t. According to Silicon Valley analyst Andrew Chen’s blog, the average app loses a full 77% of its users in the first 3 days after […]
How to get started with Aampe!
Message-Led Personalization can produce some big results: 📈 330% increase in conversions 📈 1,800% increase in user sessions 📈 30% increase in purchases for users in their first 30 days 📈 15% in purchases 📈 7% increase in compound monthly growth rate (Learn more about Message-Led Personalization here!) …but how much work does it actually […]
Aampe is now integrated with Segment
Aza Raskin says he’s sorry for making you sad. If you don’t know Aza, he’s a writer, engineer, and entrepreneur…and the inventor of the “Infinite scroll”. (You know how you can scroll and scroll and never reach the end of TikTok, Pinterest, Instagram, or even LinkedIn? That’s him.) Infinite scroll came from an attempt to […]
Aza Raskin is sorry for making you sad
Aza Raskin says he’s sorry for making you sad. If you don’t know Aza, he’s a writer, engineer, and entrepreneur…and the inventor of the “Infinite scroll”. (You know how you can scroll and scroll and never reach the end of TikTok, Pinterest, Instagram, or even LinkedIn? That’s him.) Infinite scroll came from an attempt to […]
GPT-3 plus Aampe – A delicious approach to increasing user engagement
“When you start working on a cooking app, people say ‘There are a thousand other cooking apps out there. What are you doing?’” Baptiste Malaguti, Kuri’s CEO and Co-Founder, understands the importance of messaging to keep users engaged in an attention-starved marketplace, but he says he was always skittish to send push notifications because he […]
New eBook? – It’s About D@#$ Time
Want to know the truth about push notification timing? We wrote the book on it: In the book, we review the data we’ve captured from sending and analyzing millions of push notifications to determine: What matters more – push notification timing or copy? What’s the ROI of good message timing? When is the best time to […]
Enhance CRM team efficiency with a CMS for your omni-channel messaging
Lack of a robust messaging content management system can severely impact your team’s productivity. Building a CMS for your messaging content in Aampe can revolutionize your workflow and CRM marketing automation efforts, ensuring you have a comprehensive and organized supply of messages for each of your customers and each of your various messaging channels. The […]
The 3 requirements for a successful retail advertising system in the food and grocery delivery space
🛒💨 If grocery and food delivery apps want to grow, they need to figure out how to build an advertising platform…and fast. 😨 In general, the problem with the grocery/food delivery model is the economics just don’t add up: 📉 It doesn’t scale (More orders = more drivers = more expenses), and 📉 There’s […]
Aampe + GPT-3: A power combo
When I first started looking to use GPT-3 as part of Aampe, I was skeptical. Two reasons: 1. Asking GPT-3 to write your customer communication is like asking Twitter to write your customer communication. Most of the time, it’ll be fine. Sometimes it’ll be surprisingly good – maybe even brilliant every once in a […]
The case for sending messages at the “Wrong” time.
What’s for Dinner? Over the past couple days, we’ve been helping a few food delivery apps build their messages in Aampe, and they’ve almost all brought up the same concern: 👇🍔 “How can I limit the message send times so lunch messages only get sent at lunchtime, and dinner messages can only get sent at […]